Rags2Riches and Eastwood Mall Launch Cory Aquino Edition Enviro-Chic Bag | ruizmark.com

Rags2Riches and Eastwood Mall Launch Cory Aquino Edition Enviro-Chic Bag

Monday, September 7, 2009
By Mark Ruiz

envirochic-bag-cory-edition

In a synergistic blend of advocacies and inspiration, Rags2Riches and Eastwood Mall launch a commemorative Cory Aquino Edition of its bestselling enviro-chic bag. Once again a collaboration between Asia’s leading designer Rajo Laurel and the Nanays of Payatas, the yellow-themed bag is inspired by icon of democracy former President Corazon Aquino.

The limited edition enviro-chic bag will only be available exclusively in Eastwood Mall for a few weeks, with proceeds benefiting both Rags2Riches and the Benigno Aquino Foundation.

rajo with bag

Rajo models his design

nanays1

nanays 2

The proud makers of the limited edition Cory Aquino Enviro-chic bag

r2r booth

Rags2Riches booth at Eastwood mall; Also selling iamninoy paraphernalia

bam and rajo

R2R Board Member and nephew of Tita Cory Bam Aquino with Rajo

r2r team
R2R Board Member Memey Mendoza with Rajo, R2R President Reese Fernandez, and Ate Fencia of Payatas

mareese

Reese and Moi

linorivera

Benigno  Aquino Foundation Executive Director and R2R Partner Lino Rivera

signage

Cory Aquino Edition available in Eastwood Mall

* UPDATE : first batch of limited editions amazingly SOLD OUT already. We are currently producing a new batch … :)

2 Responses to “Rags2Riches and Eastwood Mall Launch Cory Aquino Edition Enviro-Chic Bag”

  1. Seems like every mall in the country’s releasing their own environmental bags. I took specific interest in what SM did by using renowned painter MBaldemor to create the artwork for the bag’s front. In addition to this move, they’re giving advantage points to people who use the bag to shop. Unfortunately though, I haven’t seen a single soul proudly carry that SM bag—it’s just too tacky and the general population couldn’t care less about the name, Baldemor.

    R2R and Rajo Laurel obviously make up a different story. This is the first time I’ve seen one actually sell out.

    Great job!

    #49
  2. Corazon Aquino is really a woman with extremely humble spirit, that people from the philippines loves her and also adored her too much. Her legacy will almost always be in each filipino’s heart and soul!

    #5596

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